# Weapons of Mass Persuasion: Tracing the Story of Psychological Targeting on Social Media

By Sander van der Linden

The million dollar question, van der Linden writes, is whether psychological targeting effects users on platforms like Facebook. Until recently, the effects remained opaque. But new experiments are starting to clear up the picture, as van der Linden explains in the excerpt below

https://behavioralscientist.org/weapons-of-mass-persuasion-tracing-the-story-of-psychological-targeting-on-social-media/

#psicologia @psychology @psychbot #bigtechs #fakenews #bigdata