Someone recently asked my process for coming up with product strategy. I’d never thought about it but the process is typically asking the following

1. What are our goals?
2. Are these good goals?
3. What are we doing to achieve these goals?
4. Are these the highest ROI things we could do to achieve these goals?
5. Are they appropriately prioritized relative to value?

In every step you will encounter unsatisfactory answers to these questions which is your job to address as a product leader.

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@carnage4life Like art and music, the goal is to find the secret to high quality and success, formulate that so that no mysterious creative process remains, and effectively kill the fun.

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