Today I learned that a "dude ranch" is a colloquial American word for a Wild West themed tourist resort.

> In the early 1920s, guest ranching became popular in Texas. As one rancher near Bandera, Texas, noted: "You can run more dudes to the acre in these hills than you can cattle." Dude wrangling was profitable, and vacationers were easier to handle than stock, although some wranglers considered dudes ornerier than livestock.

en.wikipedia.org/wiki/Guest_ra

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