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Firearms and fishing lures and 1960's racism in lure naming.
Here are some pages from the 1966 Herter's catalog. Herter's was a mail order only equivalent of Bass Pro Shops. In fact in 1981 the remnants were bought by Cabela's and is in some small part in the Bass Pro Shops family. For people interested in converting, a 1966 dollar is $9.20 in current dollars.
