@jr From the article:
When I asked Bard if what it had done was plagiarism, it came clean and even said "I apologize for my mistake and will be more careful in the future to cite my sources."
My thought:
This kind of text (yet again) preys upon the human desire to anthropomorphize. It's an empty promise, because the bot has no intentions, let alone ability, to be "more careful in the future". But a human reader will feel good about this statement if they imagine the bot to be sentient and willing and able to learn from its mistakes.
Extremely slick marketing of a totally empty promise. And the marketing is built directly into the product itself.