@saxnot It sure is, its a common (well common enough to be done by multiple brands) style of USB cable that uses a DMX connector.. the purpose is two fold

1) so you can change out the tips between the different USB form factors

2) To ensure the ladies throw their panties at you on sight

they are called "Aviator USB cables" and its a thing, not all are coiled but the aviator style always has the DMX connector on it.