Jack Shafer at Politico:

"The over-reliance on predictive journalism does a disservice to everybody."

politico.com/news/magazine/202

One thing he misses: The press organizes election coverage around the "who's gonna win?" for many reasons. It's easy. It's portable. It sells. But it's also that "who's gonna win?" feels to them like a non-ideological question.

That makes it "safe" for journalists to dive in, even though the predictions themselves are risky— and often end in ridicule.

#journalism

@jayrosen_nyu It's covering an election like it's a football pre-game show.

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