Another nice study (in French) on the effect of "generic masculine forms" on mental representations. The measured effects are quite dramatic: for instance, this figure shows the percentage of women cited as a potential Prime Minister when the question is asked using a generic masculine form ("candidat") or a double form ("candidat/candidate"). persee.fr/doc/psy_0003-5033_20 @psycholinguistics

I failed to mention that N=101. As a matter of fact they use a very good sampling strategy: "One hundred and one randomly selected passers-by in the lobby of the Clermont-Ferrand train station and in the lobby of a large administrative center constituted our sample"

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