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"Watches set at 10:10 showed a significant positive effect on the emotion of the observer and the intention to buy"
"Watches set at 10:10 showed a significant positive effect on the emotion of the observer and the intention to buy"
@lupyuen As comments in the article show, that has been the practice for long. I remember when my dad and I went to buy a watch for me in 1972, I asked about this. "Why are all the clocks in the window the same time but all wrong?'... "Tradition", the shop owner said, who was old.