@Cbfoley @GardenOfEden@mstdn.social Aha! Good to know that it was that simple. It's been quite a while since it was in the news.
Yeah, most everything in the U.S.A. has excessive sugar including things that you wouldn't expect to have sugar at all like mayonnaise. Have to read the label, which most people don't.
@shuttersparks @GardenOfEden It was the sugar content was the issue.
It's to do with the VAT Act in Ireland. Bread is a staple which has 0% VAT and they had issues paying their VAT on their "bread" because it wasn't bread, containing 5 times as much sugar as actual bread here in Ireland.